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Hi there,
Very very interesting profile chosen.
But your question is too general. As such we have a Marketing manager in every field right from fmcg to retail to media to pharma etc.
You would have to decide which industry you wish to join. Start from the scratch. By this i mean knowing the product from scratch right from raw products to manufacturing to finished product. This will help you being a succesful marketing manager.
But to be a senior marketing manager, strive hard. Retain your job for long. Gain experience.
In terms of qualificatons, MBA from a reputed institute is a must.
Thus in short qualification, and experience is a must to help you reach your goal.
Hope this helps.
Wish you good luck....
You need to clarify about your doubts in detail then only you will get to know more about senior marketing manager and its demand in market. Basically,The Senior Marketing Manager is responsible for driving the success of Pursuant products, services & brand promise in the marketplace. This person will:
Establish effective working relationships with sales and agency leadership to ensure that their products and services are implemented through sales enablement and marketing demand generation programs. Provide feedback into product development and service offers and participates in their development; collaborate to create, launch and track performance of product and service offerings in our markets. The ability to speak to how these channels work together is very important.
Therefore you need to develop these skills so that you will be able to put your skills. It’s a nice profession to take up with.
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Mrs. Halima is a postgraduate in psychology from Osmania University and a International Diploma in Guidance & Counseling in collaboration with COL, Canada. She posses Enormous experience in Academic and Psychological Counseling and had done Project on “Counseling & Guidance using ACA & APA standards “, “Motivation to enhance academic achievements”,” Comparative analysis of Self Confidence of undergraduate boys & girls”. She had worked as an Academic Research Associate at Indian Institute of Management, Indore. She specializes in educational, career and academic counseling and guidance, Organizational behavior.
PhD Organizational Psychology
Dr. Aparna has a PhD in Organizational Psychology from the UK and is researching about Indian women and Generation Y employment for UNDP. Before to this she has worked as a Management Consultant with European Commission project UK. She has obtained her MS, MRes and PhD degrees from UK and was a winner of the prestigious and competitive Vice Chancellor scholarship: ‘Developing Solutions international scholarship’ at the University of Nottingham. She was an International Students Ambassador at the University of Nottingham, Elected President of UNICEF on campus team at Nottingham University and was also an international ambassador at the University of Bristol UK. Here she is to guide you on subjects like MBA, Sociology, Psychology, Study abroad, Business and Entrepreneurship.
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Dr. K.V Anand is a PhD in Counseling Psychology from Fort Jones University USA with MSc In Applied Psychology and MS in Psychotherapy. He is an expert in psychometric tests to facilitate awareness about various psychological traits, personality, skills, aptitude etc. He is a Certified Motivation trainer and personality development trainer. He is experienced in evaluating of psychology or psychiatry cases. Uses Psychometric tests such as personality, bipolar disorder test evaluation, student counseling. He has more than 9 years experience in soft skill training field covering career guidance, education, motivation, personality development, team building, leadership skills, stress management, conflict management, decision making. Beside this he is a active writer and have books related to psychology under his name such as “Adolescence mental Problems” and ”Infant and Child Psychology”
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