Shivakshi Sharma

What are the placement opportunities for a Marketing Management student?

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by Shivakshi Sharma
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RE: What are the placement opportunities for a Marketing Management student?

Dr. Anand Wadadekar, PhD
Dr. Anand Wadadekar, PhD
Verified Career Expert
Founder & CEO: Discovering Careers India
  • pune

Hello My Dear Marketing Aspirant,

I understand that you need to know how are the placement opportunities for a marketing management student. There fore I suppose that you are on the verge of graduating from a post graduate marketing degree or diploma and now there are companies coming to your college / institute for campus placements.

I would like to appreciate that you are keen to know what is the future for marketing management student in the job market. I am glad that you approached for seeking guidance and clarification for this.

In my more than seven years of career counselling experience, where I have counselled many students from diverse fields like commerce / management / law / finance / engineering, etc. I have handled almost all times queries like yours since getting a good placement is the ultimate goal of a post graduate student. I since also being into teaching and also a nation wide published author, I am very close to students like you and the colleges too.

Marketing Management:

Firstly, you need to understand that 'Marketing' is a big avenue and as a fresher that is the one who is now about to pass the post gradaute course in marketing, your job opportunities in this field will first start from hard core 'Sales'.

As a fresher you will need to work as a team meber of a sales team and literally run, walk and travel in all types of weather to sell or publicise the products or services.

Without sales experience you will not be able to get a hand of marketing. Sales is a part of marketing and since you know better sales and marketing thaan me since you are now going to become a post graduate in marketing.

Placement Opportunities:

As mentioned above, there are tremendous job opportunities in sales area for literally any type of product or service.

Therefore the companies which will come to you for placements will offer you Sales job and not a job of a marketing manager, etc.

I think you should accept the offer which comes your way and prove your sales skills to ultimately get a marketing position later in your career life.

Types of Companies:

Marketing is the basic requirement for a company since what it produces or serves need to be known to the public as much as possible and through as many ways as possible.

All companies need marketing mandatorily.

Best Luck

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