Here are the 10 steps to becoming an image consultant:
Attend a Workshop or Course
There are many weekend workshops and short-term courses that last for 4-12 weeks which help you to prepare for this career. Basically, they will teach you what the job entails and also help you to develop the skills necessary to succeed in the field. Some workshops also offer certificates that are cheery on top of your resume.
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Take relevant Classes
Take classes in relevant fields like marketing, communication, or other related fields, completely field degrees won’t help in this field. Related fields can teach you a variety of skills that will help you as an image consultant. You can also take art classes as they can help you better understand color theory, which you can use while helping your clients with their hair, makeup, and clothing. Sewing classes can help you to understand how different fabrics work and garment construction. Fashion merchandising classes are also a good option as they help to develop a better understanding of fashion and style.
Gain Experience in Relevant Fields
You can not land a job as an image consultant but there are various opportunities in related fields which help you to gain valuable experience. You can also develop some important skills by working as a personal shopper or stylist at a department store, beauty consultant, and hairstylist. Even if you work as a sales associate in clothing can help to prepare. Various image consultants start on the part-time basics.
Decide your Specialty
Choose a particular type of service you want to provide. Decide your specialty in fashion and style consulting and help your clients to build a flattering wardrobe and also provide makeup and hair tips. Give your advice on all facets of a person’s image when a person asks about it.
Develop strategic Partnership
As an image consultant, you need to know about fashion, makeup, hair, and other image-related topics, but you may have not some necessary skills to help your clients. For example, you can help your clients with hair color and style but you can not cut their hair and color them. That’s why it is necessary to develop partnerships with makeup artists, hairstylists, and personal trainers.
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Offer free Makeovers
You need experience working with individuals to assure clients that you are qualified to help rework their image. Start your journey by offering free makeovers to your family and friends. You can also offer your services to local charities.
Create a Portfolio
The portfolio is very important for an image consultant to attract clients. You can’t get clients by your words that you are a successful image consultant they want to see visual proof. Even if you are giving free makeovers show your clients before and after photos so they can show your potential and what kind of result they can expect. Make sure your portfolio has high-quality photos with good lighting.
Become Certified
Being certified won’t give you credibility that makes prospective clients feel more comfortable but to inform your clients that you have achieved a certain level of knowledge in the field. The association of image consultants International offers certification, to become AICI certified you need to submit a portfolio that includes client evaluation and proof that you have performed 30 hours of work in the image field. To test your knowledge in the image field you must sit for AICI CIC exam.
Start a Social Media Accounts and Website
These days, online presence is very to start any kind of business as most clients will start their search online. Create a website that includes contact information, your portfolio, bio, and client testimonials. Make social media accounts and start promoting your business online.
Makeup Business Cards
You can also make some connections by word of mouth. When you can pass out to potential clients give them your business card. Even at parties or public gatherings don’t feel shy to offer your cards to potential clients.
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