As a layman, career counseling can be described as a…
Where the mind is without fear and the head is held high; where passion is the key; where the world is inviting you to break the shackles of our society…Into that heaven of YouTube, my father, let my country awake. (Edited, original- Where the mind is without fear, by Rabindranath Tagore).
YouTube is certainly alluring as a career. It has allowed various individuals to follow their desires and give wings to their dreams. However, it is important to understand that behind every successful YouTuber, there is a determined mindset.
This Gen-Y platform has definitely attracted the youth. Many are interested in considering this as their full-time career. But before diving into a tempting pool of thoughts, you must learn how to swim. This article will help you understand how to build a strong base prior to producing content for your audience.
Your talent must form the theme of your channel. In order to garner attention from the audience, you must first be well-versed with the kind of videos you wish to create. A dancer, an artist, traveller, educator, musician, stylist… the list knows no bounds. You just need to choose what serves you best. To figure this out, create drafts of your work, ask your family and friends to rate it, then go out and do a small survey, see how people react to your creations, ask them what they would like to change or add to your work. It will enable you to start with the right and best quality of content based on the theme that you decide.
In order to stand out, you must ensure that your ideas are new and unique. To be the one in a million is not an easy task. It is necessary to think beyond your comfort zone and develop valuable content. You may take inspiration from famous presenters such as Sejal Kumar, Prajakta Koli, Komal Pandey, Malvika Sitlani, Pewdie Pie and so on. There are no restrictions! So fly high!
The number of videos you upload does not matter in the long run. The quality of those videos will tell you whether you are really doing well or just wasting your precious time. Use the right equipment, for example; a DSLR for shooting. Awaken the filmmaker in you and enhance your filming and editing techniques! Some online courses on Udemy, Coursera, InternTheory, etc. will enable you to build your skills.
It is not only about creating something different; your creations should be the result of your hard work and devotion. Do invest enough time in conceptualizing, writing, editing, filming and presenting your videos. Practising all these steps will make you perfect! After all, a shoe shines only after being polished in the right way! You may request your friends or colleagues who are already well-versed with these activities to help you out if needed.
Since YouTube is going to be your best friend forever, you should be willing to learn everything about each other. The stronger the bond, the harder it will be to break. Utilize your free time and familiarize yourself with YouTube’s interface and features. Customize and mould these features according to your preference. An organised page will help you increase your subscribers over time. This will also allow you to work with ease and unfamiliarity will not be a cause of hindrance.
The key to gaining more views and getting the requisite attention is using the right titles and tags. Make them catchy, make them groovy, make them attractive, and create some suspense to invoke curiosity among the viewers. Other social media platforms may turn out to be advantageous. Interact with your audience to find out what they want to see or the kind of content they want you to create. This will allow you to get an insight into the lives of your followers and make something appealing. These connections and conversations will help you provide a suitable title.
Your aim should be to create, create and keep creating! Don’t expect to earn immediately, like any other profession, YouTube requires a lot of patience and dedication. Once you build a strong base, you can start promoting your channel and collaborating with brands or other YouTubers to earn a living out of making videos. Initially, your focus should be on creating for yourself, then creating for your audience, and finally creating to earn. The need of the hour is to CREATE!
YouTube is a blessing in disguise; it is for those who wish to showcase their brilliance to the world from the comfort of their homes. Don’t hesitate, don’t hold back, aim for the moon, even if you miss, you’ll land among the stars! So what are you waiting for? With these tips in your mind, you’re all set to dive right in and start swimming your way through this infinite pool of creators and viewers!