Product management uncovers and understands customers’ modern-day and potential desires…
Due to huge digital advancement in India, Project Management roles have become the trending career option in IT and manufacturing companies. This is the perfect time to consider becoming a Project Manager. There is no certain path to become a Product Manager; you have to carve out your own path.
Product Management is an engaging and lucrative career path for creative people, who want to be a significant part in developing new consumer goods, software platforms, business technologies and everything that people use in their daily life.
In simple terms, Product Management is defined as the complete management of the delivered product. It is an interdisciplinary role that is a combination of strategy, marketing, business, data analysis, technology, design, and leadership skills with the goal of launching a successful and amazing product.
It deals with problem-solving with technology and how people use that technology. This role is similar to brand management or project management. But these managers address technical products such as online services, industrial goods, software books or products.
They develop the pricing, distribution and promotion of technical, financial and manufactured products or product lines. They are the voice of the users.
The important task of project managers is taking strategic decisions related to product management and product improvisations. They manage the life cycle of a product from its design to the final product test.
They drive the strategy, execution and science of users in a digital product company.
These managers are mostly employed by IT Industry. But they can also find work in other sectors such as:
Some of the top recruiters of Product Managers are:
The average salary of Product Managers in entry-level is between INR 7 and 8 LPA. This salary is dependent on factors like location, skills, experience and company. Product Manager Salary in the US is $108,642 and the UK is £48,170 yearly.
There is a huge demand for product managers in the industry. To survive in this cut-throat competition, companies are deploying many products and services which cannot be possible without talented Project Managers and hence their job outlook is good.
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