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Marketing as a career is one of the undying field . Any companies sales is completely dependent on the marketing of their goods and services. Marketing plays an important role to boost the economy of any company. Stronger the Marketing more are the chances of the selling of the goods and services. marketing is also a kind of branding of the product and also of company.
Marketing is nothing but connecting with the people in our surrounding whether they are known or unknown and to educate them about the company and its products and services offered to the customer.
In order to make career in the field of marketing one can make by completing an MBA Marketing or Masters of Marketing Management i.e MMM after completion of the graduation.
In order to make a good career in the field of marketing one needs to have a good communication skills and also needs to have an excellent general awareness. General Awareness helps one to know the new market trends . It also helps the marketing person to be connected with the world. By having an excellent General awareness one can convenience the client with the facts and figures to purchase the product and services. While General Awareness also helps to build a rapport with the client by discussing various other topics.
It also helps us to make aware to our subordinates about a particular thing. General Awareness also helps us to get the additional knowledge that can be used in the work and performance can be increased to some extent.
I hope you find this information useful and helpful.
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Wish you Good luck
Warm Regards,Prathamesh kapote
In order to post replies to the question: "How important it is to have excellent general awareness to become a Marketing Manager?"
Founder And Director At Canvas Career
Mr. Prathamesh is a Certified Career Consultant by Psytech International (bps) UK and is also a Certified Trainer for Life Skills; he is pursuing Narrative Therapy from Adelaide, Australia. He has been in to career counseling for more than 8 years now he practices MINDFULNESS psychotherapy with students. He possesses vast experience in teaching and career counseling. Currently he is associated with FUEL NGO. He had counseled over laces of students and is a founder director of Canvas Career Consultancy, committed to conduct Psychometric assessments for students and do career counseling by making them aware about new career avenues
FreeLancer Academic and Career Guidance Counsellor
Mrs. Halima is a postgraduate in psychology from Osmania University and a International Diploma in Guidance & Counseling in collaboration with COL, Canada. She posses Enormous experience in Academic and Psychological Counseling and had done Project on “Counseling & Guidance using ACA & APA standards “, “Motivation to enhance academic achievements”,” Comparative analysis of Self Confidence of undergraduate boys & girls”. She had worked as an Academic Research Associate at Indian Institute of Management, Indore. She specializes in educational, career and academic counseling and guidance, Organizational behavior.
Vinay Wardhan - Director at Career Path Solutions
Vinay Wardhan is the Founder Director of Career Path Solutions P Limited, Hyderabad and has trained over 20,000 students in the last 13 years.
The company focusing solely on student employability training. He also specializes in Career Counseling. He is a strong advocate of using Psychometrics to find one's Career goals.
He has more than 25 years of experience in the field of marketing and management. He has been giving training sessions and career counseling classes to students for the last 10 years. He gives personality development and attitude building sessions to students to prepare them for professional life.
Executive Director at Educen Learning
I comes with an experience of 8 years in career counselling, I have spent most of the time in guiding & helping student choosing career with effective career counselling. I have immense ability to provide information about colleges and other life choices Broad experience of education in both counselling and teaching. Solid understanding of student’s personal, social and behaviour problems. I am a certified DMIT Counsellor from Malaysia. I have worked for brands like Disha Education Consultancy, Future care Skills Assessment & Training Institute, Imarticus Learning, leading several corporate programs for client like HDFC, Cognizant, Deutsche Bank, AB Money.
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