Rohit Dubey

What are the different courses in Sales and marketing and the top institutions to pursue them?


by Rohit Dubey
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RE: What are the different courses in Sales and marketing and the top institutions to pursue them?

Surabhi Dewra
Surabhi Dewra
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Why Marketing and Sales Field

In India, the course of sales and marketing is considered to be one of the most innovative and favorable streams to pursue as this stream involves direct one to one communication and provides an interesting job that deals with the handling of most of the important and creative roles for an organization. This is why the field of the sales and management is considered to be one of a preferable stream in India. The type of job offered in this department is more related to creative thinking and is based on strategizing the action plan or campaign of sell anything with considering all the processing aspects and cost driving factors in the system in order to deliver the best possible results and hence providing the best of the outputs possible.

Why Marketing and Sales Courses

On considering all the above-mentioned facts, the sales and marketing field offers some of the greater results with market-driven aspects and a high growth rate. Due to all these factors, the chances of having a good future in this department is almost a surety but in order to plan a good future, there is a proper requirement of niche skills and talent in order to perform well in each and every situation of this job. In order to attain all these skills, a full time or part time course needs to be pursued. The main significance of these courses is that they will help you gain all the mandatory skills that are a prerequisite for you in your job and will help you perform well at every stage of your marketing and sales career and hence making your chances to grow at a faster rate bright. All these courses are either part time or full time and are based on institutional significance.

Eligibility Criteria

The eligible criteria of these courses might be different yet some of the parameters are same and stay as to be:

  • A Good Score in 10th and 12th class, completed under any national educational boards, i.e. either state board or central board.
  • A graduation in any of the marketing or commerce-oriented course.

Top MBA Colleges

The courses that are available in marketing and sales are mostly based on MBA course which is a post-graduation degree, stands for Masters in Business Administration with the specialization in either marketing or the sales management. Some of the best institutes to pursue this MBA course are as follow as:

  • Indian Institute of Management, Bangalore (IIM –B)
  • Indian Institute of Management, Calcutta (IIM –C)
  • Indian School of Business (ISB)
  • Indian Institute of Technology (IIT), Bombay
  • Indian Institute of Management, Lucknow (IIM –L)
  • Management Development Institute
  • University of Delhi
  • Institute of Management Technology, Ghaziabad
  • XLRI Jamshedpur
  • Loyola Institute of Business Administration (LIBA)- Chennai
  • Amity International Business School
  • Symbiosis Center for Management and HRD – Pune
  • L.N. Welingkar Institute of Management Development and Research
  • Institute of Financial Management and Research (IFMR)
  • FORE School of Management
  • Alliance School of Business, Bangalore
  • Birla Global University, Bhubaneswar
  • International Institute of Management Studies (IIMS), Pune

Some open course

Apart from that, in order to grow more in your professional career, one can pursue some of the open courses that are also available online and can be pursued for either free or can be audited to have proper certification. These courses are of international values as some of the greater foreign universities have been managing these courses and are as follow as:

  • Identifying your sales strategy, by Kutztown University of Pennsylvania
  • Data mining course by Massachusetts Institute of Technology
  • Marketing Management course by Massachusetts Institute of Technology
  • Marketing Strategy course by Massachusetts Institute of Technology
  • Marketing Communications as a strategic function by the open university
  • The Market-led organization by the open university
  • Social Marketing by the open university
  • Marketing 101: the fundamentals by SmallBizU
  • Positioning Master Class by SmallBizU
  • The Elevator Pitch course by University of California –Irvine

These all mentioned above is the list of some popular and well known colleges and the open courses that can be looked forward to join in order to have a greater and one of the most desirable future which all together helps you to fulfill all the requirements and grow at a very fast and much more stable rate than any other person in the same field. This above-mentioned courses and colleges will help you to separate out from the herd and make your resume as one the most suitable for the job.

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