Atulua Alexander

What is the eligibility criteria to be a Public Relations Executive?

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by Atulua Alexander
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RE: What is the eligibility criteria to be a Public Relations Executive?

Preeti Taneja
Preeti Taneja
Verified Career Expert
Head Guidance & Counselling at Project Wisdom, CSR initiative of Canam Consultants Limited, Chandigarh
  • Chandigarh

The career prospects for skilled public relations professional is really promising.Public relations experts are usually graduates with a thorough understanding of social, cultural, economic and political affairs.



Following up graduation with a one year post graduate diploma in public relations or two years master's degree program in mass communication would be really beneficial.




The admission to such professional courses is generally on basis of an entrance test and personal interview. Apart from academics personality traits plays a crucial role in securing a job as public relations expert.



Some of the useful traits which an employer look for while a public relations expert include ability to get along well with people of all kinds, a lively and enquiring mind, compassion, self confidence, adaptability , an open mind , compassion, ability to write and speak well , ability to persuade and convince , enterprise and initiative, good news sense, good convincing and selling skills, a calm temperament and ability to look at the things from other's perspective.

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