Kumari Shruti

What things do I need to learn as a fresher to get a job of Marketing Manager?

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by Kumari Shruti
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RE: What things do I need to learn as a fresher to get a job of Marketing Manager?

Deepak Rana
Deepak Rana
Verified Career Expert
Author: Sky Beyond the Clouds
  • Kangra

There are a variety of things that you need to learn as a fresher so that you can get the job of a Marketing Manager. Below is the list of such things that if you learn will be helpful for you in getting the job:


1. You need to learn the essentials of marketing. That is the core part of your job and you will have to learn it with perfection. You might have learnt the lessons of marketing at your college or university but you need to go beyond that and learn the practical value of those lessons. You should know the very basics of it. How would you market a small product, you should know that.

2. Being a marketing manager is as much as dealing with people as it is about marketing a product or a service. Therefore you need to learn how to manage the resources in an appropriate manner. Your management skills are going to matter a lot and they will decide you good you are at your profession.

3. The important thing to learn as a marketing manager is the communication skills. You need to be extremely good with your communication skills so that you can create the right impression on others and also make your points clear at your work.You cannot afford to have poor communication skills be it written or oral communication skills. There is always a scope of improving your communication skills. The more you practice the better you become and therefore you should work on it.

4. The team work is again an important skill in the role of a marketing manager. The marketing manager has to coordinate with the marketing team and devise the strategy and then implement it. At every step the marketing manager has to work with his or her team so that they can complete the project within time. Therefore one has to learn how to work with a team and how to be a good leader of a team so that they can lead and guide their team towards success.

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