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List down step by step approach on how one can become a digital marketer!
Can you please provide details of your education qualification and work experience. It would help me provide you proper guidance on becoming a digital marketer. Following is a list of the key competencies to become more confident as a marketing professional: Knowledge of the basics of marketing Planning and time management skills Creative and good presentation skills Knowledge in key areas of marketing (SEO, social media, content marketing, email marketing, PPC and SEM) Design and implement a marketing strategy Developing social presence and advocating brands effectively Stay updated with current marketing trends, news e.g. Google updates & changes in algorithms and market demands.
Steps to become a digital marketer:
Education qualification: For an entry-level role into digital marketing you will need to have a basic qualification in marketing, communications or graphic/web design. In addition, show creativity and an interest and passion for emerging technologies.
Work in digital marketing field: Start working under the supervision. Apply all your knowledge to your work.
Enhance competency and skills: After some work experience, you can assess your strengths and weaknesses. You can overcome weak areas with advances learning or participating in advanced level trainings.
Work as specialist: With considerable work experience, you can work as specialist or start your own marketing venture.
Hope this information is useful.
With Best Wishes for bright career,
Apurva Kumar Pandya, PhD
Excellently put forth by Dr. Pandya, I would like to add on that Digital Marketer is more of a imaginative, innovative and strategic position. Definitely you need to learn all the technicalities about the digital technology, you also need to make your self 'skilled' to be a good Digital Marketer.
Digital Marketer should be able to visualise ideas, techniques, imagine the concept, ideate and provide the best solution to the client.
Digital Marketing has tremendous scope and this also means that there is tremendous competition as well.
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Dr. Apurva is a doctorate and a post graduate in clinical psychology from the M S University of Baroda. He is an alumnus of Tata Institute of Social Sciences, Mumbai and Columbia University of New York City,USA. He posses extensive experience in the field of counseling. He worked with many organizations, Government departments as a behavioral consultant and trainer. He has been serving as a resource person, mentor and master trainer to train counselors in various States. He regularly writes blogs, articles, book reviews and papers. Currently, he is working with International Non-for-profit organization and providing counseling services.
Counselor at Adaptive Minds
Mrs. Meghna is a Postgraduate in clinical Psychology. She had been a part of several workshops related to Personality Enhancement, Counseling, Child and Adolescent Psychiatry, Therapy, Hypnosis for self Healing etc. She works at Adaptive Mind as freelance counselor and had worked as an executive counselor at Growth Centre, School Counselor at Billabong High International School, Sri Sri Ravi Shankar Vidya mandir. Her areas of expertise include Human Resources Management with Clinical Psychology. Currently working as a Brain mapping analyst
Hiring for wordpress developer / HR managers / Operations/ content
Surabhi is an entrepreneur who is utilizing creativity, leadership and teamwork to design and execute CareerGuide.Com - A marketplace to get instant career answers from career experts.
Her engineering degree brings in a strong tech understanding, where as her passion for education brings her close to the venture: CareerGuide.Com. Translating her passion into a business where every student can have answers to their career questions is what she dreams of. She is a task focused leader and a coordinator.
Some of her notable contributions & Acclodes are:
* Honoured with Top 100 Social Entrepreneur -2015 by Action For India - instituted by Sam Pitroda
* Listed in India’s Top 40 Women Entreprenuer -2015 Listed by Yourstory.in
* National Education award – 2013 by Ex-MHRD minister Dr. Pallam Raju for
‘Best Career Guidance Platform”
* On recommendation group of Ministry of Labour,GOI for establishment of career service centre
* Award by Assocham in 2012 for best initiative in career counselling
* Conducted guest lecturers for students in engineering and MBA college students on first step of
starting up & innovation.
Prior to venturing in education Surabhi worked in the fields of electronic design automation (EDA) and CAD tools, chip design , battery life optimisation and low power IP.
Career Counselor and trainer at - AKDN India
Psychologist with the expertise gained throughout the journey with experience in the areas stated below which are :-
Career Mentorship Assistance
Career Coordinator - New Career modules and spreading it across for quality of life
Conducting training and development
Research / Assisting PHD research work
Behavior Based Safety
Quality is what I believe in delivering. Where there is not quality the mental wellness is meaning less and it's just business on next door.
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