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List down step by step approach on how one can become a digital marketer!
Can you please provide details of your education qualification and work experience. It would help me provide you proper guidance on becoming a digital marketer. Following is a list of the key competencies to become more confident as a marketing professional: Knowledge of the basics of marketing Planning and time management skills Creative and good presentation skills Knowledge in key areas of marketing (SEO, social media, content marketing, email marketing, PPC and SEM) Design and implement a marketing strategy Developing social presence and advocating brands effectively Stay updated with current marketing trends, news e.g. Google updates & changes in algorithms and market demands.
Steps to become a digital marketer:
Education qualification: For an entry-level role into digital marketing you will need to have a basic qualification in marketing, communications or graphic/web design. In addition, show creativity and an interest and passion for emerging technologies.
Work in digital marketing field: Start working under the supervision. Apply all your knowledge to your work.
Enhance competency and skills: After some work experience, you can assess your strengths and weaknesses. You can overcome weak areas with advances learning or participating in advanced level trainings.
Work as specialist: With considerable work experience, you can work as specialist or start your own marketing venture.
Hope this information is useful.
With Best Wishes for bright career,
Apurva Kumar Pandya, PhD
Excellently put forth by Dr. Pandya, I would like to add on that Digital Marketer is more of a imaginative, innovative and strategic position. Definitely you need to learn all the technicalities about the digital technology, you also need to make your self 'skilled' to be a good Digital Marketer.
Digital Marketer should be able to visualise ideas, techniques, imagine the concept, ideate and provide the best solution to the client.
Digital Marketing has tremendous scope and this also means that there is tremendous competition as well.
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Counselor at Adaptive Minds
Mrs. Meghna is a Postgraduate in clinical Psychology. She had been a part of several workshops related to Personality Enhancement, Counseling, Child and Adolescent Psychiatry, Therapy, Hypnosis for self Healing etc. She works at Adaptive Mind as freelance counselor and had worked as an executive counselor at Growth Centre, School Counselor at Billabong High International School, Sri Sri Ravi Shankar Vidya mandir. Her areas of expertise include Human Resources Management with Clinical Psychology. Currently working as a Brain mapping analyst
Founder And Director At Canvas Career
Mr. Prathamesh is a Certified Career Consultant by Psytech International (bps) UK and is also a Certified Trainer for Life Skills; he is pursuing Narrative Therapy from Adelaide, Australia. He has been in to career counseling for more than 8 years now he practices MINDFULNESS psychotherapy with students. He possesses vast experience in teaching and career counseling. Currently he is associated with FUEL NGO. He had counseled over laces of students and is a founder director of Canvas Career Consultancy, committed to conduct Psychometric assessments for students and do career counseling by making them aware about new career avenues
Vinay Wardhan - Director at Career Path Solutions
Vinay Wardhan is the Founder Director of Career Path Solutions P Limited, Hyderabad and has trained over 20,000 students in the last 13 years.
The company focusing solely on student employability training. He also specializes in Career Counseling. He is a strong advocate of using Psychometrics to find one's Career goals.
He has more than 25 years of experience in the field of marketing and management. He has been giving training sessions and career counseling classes to students for the last 10 years. He gives personality development and attitude building sessions to students to prepare them for professional life.
Career Advisor / Phd Scholar
A Psychologist with 11+ years of experience in corporate, schools and hospitals. Have coordinated training programs, and developed a new product for leadership development of adolescents, conducted many workshops and lectures for parents, teachers and students during my tenure at the school.
Dealing with clients who have problems concerning adjustment with work, family and helping them lead a better and healthy life is what I strive for. Using therapeutic techniques and assessment tools has helped me so far in making a difference in the life’s of those that I worked with.
The core characteristics that have helped define and guide my career and personal relationships have been focused on flexibility, commitment, openness, challenge, and growth. Managing time and ability of multi-tasking; Excellent communication & convincing skills; Managing Events and good team player; Eye for details and striving for excellence in everything; Being proactive and responsible; Proven ability to learn quickly and become an expert; Skilled at producing quality work with limited resources.
· Assessment and Development Centres
· Behaviour Facilitation
· Content Development
· Psychological therapies like CBT, REBT, Behaviour Therapy, Client Centred Play Therapy, Relaxation Therapy
· Psychological Assessments like personality tests, intelligence tests, projective tests, diagnostic tests, aptitude tests
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