There are many creative people, artists, entrepreneurs and actors who dream of making a career out of their craft. And earlier, it was like a distant dream. With the advancement of technology and growing social media platforms, it is not a dream anymore. You can turn your fantasy into reality by just creating an Instagram account! Start your work with no real goal or strategy to gain an audience. Focus on the things about which you are passionate. You can do things differently here. Only you have to be creative and vehement. You no longer have to do a hectic 9-5 job to make a living. Some influencers have been able to earn six-figure incomes with a few thousand followers!
Let’s go over some of the steps to starting a career on Instagram.
1.Start by creating a professional account on Instagram. It is free of cost. If you have an account on Instagram, try to avoid that when starting your career. I would recommend you create another account. In this way, you can keep a classy and professional setup. It is easy to keep more than one account on Instagram. Go to the settings page and select the option to add another account. In this way, you can handle more than one account on Instagram. It can be a way to keep a balance between your personal and professional accounts when posting content.
2. Always try to create a professional bio. Create a short and compelling bio about your identity and the type of work you do. And if you are searching for jobs and have a professional account, it is good to add that you are searching for a job. Another thing you can do is to use your LinkedIn summary for your Instagram summary as well. Your bio link can directly link to your LinkedIn page or your blog or online profile if you have any. Don’t hesitate if you don’t have a LinkedIn profile, as you can always start afresh.
3. Start creating and sharing content. Set a professional-looking profile picture. If you are starting a business on Instagram, begin sharing photographs of your products with proper hashtags and content. And if you are a content writer, start sharing your videos and content daily. This way, you can reach a number of people who are looking for you.
4. Make a list of companies for which you are applying or hope to work in the future. Follow the professional accounts that are related to your account. In this way, you will be able to expand your network and gain popularity. It is impossible to become popular overnight. You have to be patient and work hard to reach out to people every day through your work.
5. Instagram has a great feature for messaging. You can message or contact someone you admire or want to collaborate with. So, don’t ignore the messages and professionally give a reply. You can work in collaboration with some brands or companies on Instagram.
These steps may help you understand Instagram in a way different from others. Instagram offers professional profiles and a powerful built-in analytics tool. Instagram insights are a great way to learn about the performance of your content and profile. You can also pay to promote high-performing posts and advertise in the follower’s feed. It is a clever way of increasing engagement and exposure. Instagram is a bewildering platform to showcase your brand’s personality. It has a plethora of options to help you make your content more beautiful. Last but the least, it is easier to grow your network on Instagram than on any other social media platform. Go and get your dream!
By – Sanchayita Chattopadhyay
