Baheti_deepika

I am in final year of mba(marketing). Is it worth doing going for digital marketing course? Will that give an impact during placement round?

Can you also suggest some other diploma course in marketing and advertising

by Baheti_deepika
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RE: I am in final year of mba(marketing). Is it worth doing going for digital marketing course? Will that give an impact during placement round?

Dr. Anand Wadadekar, PhD
Dr. Anand Wadadekar, PhD

Dear Aspirant,

Marketing domain has expanded exponentially and the areas for work are tremendous.

Digital Marketing is a rising domain area with tremendous scope. However please understand that you 'Digital' is a tool to market products and services. Marketing is a domain which you have learnt in your academics.

A course in digital marketing is a good thing to learn and may be can provide good opportunity in placements.

However concentrate and be confident on your marketing domain skills and knowledge.

Best wishes

RE: I am in final year of mba(marketing). Is it worth doing going for digital marketing course? Will that give an impact during placement round?

Dr. Anand Wadadekar, PhD
Dr. Anand Wadadekar, PhD

Another diploma in marketing is of no use at this stage

.

RE: I am in final year of mba(marketing). Is it worth doing going for digital marketing course? Will that give an impact during placement round?

Meghna Mukherjee
Meghna Mukherjee
Verified Career Expert
Counselor at Adaptive Minds
  • Mumbai

Hi There,

I feel attaining an MBA degree, and counting on developing your professional and personal skills required to be successful in the industry, is more than enough than adding on degrees or certificates.

Moreover, my recommendation would be to first get settled in the job and based on the need of the job, you can opt for certification program to help you grow in your work place.

As far as Digital Marketing is concerned, please note it is a part of Marketing itself, basically reaching the masses through the Digital foray.
Please note that though it is a part of the Marketing zone, but it is mainly digital, or as we say "Online".
So here you would need to upgrade skills on software programming, languages, Animation, graphics, coral draw etc.
But your essential trait of convincing remains the same, only that it gets more digitalised.

Hope this helps you.

Wish you good luck..........

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